Packard Judd Kaye

Services

 

Packard Judd Kaye provides strategic marketing and design services to individuals, businesses, organizations, and municipalities. While some of our clients need design services only, we’re finding that many require strategic marketing plans and customized training programs for their management and staff. Our marketing and design decisions are based on careful analysis of client needs, rather than on current trends and a one-size-fits-all cookie cutter approach.

Our services include:

Branding

  • Corporate identity programs
  • Communications audits
  • Integrated marketing communications development
  • Advertising

Advertising, Design, Copywriting

  • Creative strategy
  • Concept development
  • Design & production management
  • Collateral material development
  • Marketing correspondence

Training

  • Customized in-house training
  • Public & community workshops

Media Relations

  • Press releases
  • Media coordination
  • Campaign development and management

Market Research

  • Focus group protocols
  • Focus group implementation
  • Competitive intelligence
  • Quantitative research

Marketing Management

  • Retainer-based
  • Internal marketing staff support
  • On-site services

Marketing Plans

  • Internal audits
  • Industry research
  • Development of tactical marketing programs

Strategic Planning

  • Strategic issues management
  • Facilitation

Web Sites

  • Design
  • Production & programming
  • Internet marketing