Packard Judd Kaye

Solutions

 

Packard Judd Kaye provides strategic solutions in marketing and design to individuals, businesses, organizations, and municipalities. Our marketing and design decisions are based on careful analysis of client needs, rather than on current trends and a one-size-fits-all cookie cutter approach. While some of our clients need design services only, we’re finding that many require consultation in strategic marketing plans and customized training programs and meeting facilitation for their management and staff.

Our services include:

Branding

  • Corporate identity programs
  • Communications audits
  • Integrated marketing communications development
  • Advertising

Advertising, Design, Copywriting

  • Creative strategy
  • Concept development
  • Design & production management
  • Collateral material development
  • Marketing correspondence

Training

  • Customized in-house training
  • Public & community workshops

Media Relations

  • Press releases
  • Media coordination
  • Campaign development and management

Market Research

  • Focus group protocols
  • Focus group implementation
  • Competitive intelligence
  • Quantitative research

Marketing Management

  • Retainer-based
  • Internal marketing staff support
  • On-site services

Marketing Plans

  • Internal audits
  • Industry research
  • Development of tactical marketing programs

Strategic Planning

  • Strategic issues management
  • Facilitation

Web Sites

  • Design
  • Production & programming
  • Internet marketing